{"id":3176,"date":"2026-09-21T16:50:26","date_gmt":"2026-09-21T16:50:26","guid":{"rendered":"https:\/\/www.rebeccafabbro.it\/?post_type=avada_portfolio&#038;p=3176"},"modified":"2026-10-02T10:24:29","modified_gmt":"2026-10-02T10:24:29","slug":"progetto-personale-campari","status":"publish","type":"avada_portfolio","link":"https:\/\/www.rebeccafabbro.it\/en\/portfolio-items\/progetto-personale-campari\/","title":{"rendered":"Personal Project: Campari"},"content":{"rendered":"<p><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-1 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-margin-top:80px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-0 fusion_builder_column_1_4 1_4 fusion-flex-column fusion-flex-align-self-center\" style=\"--awb-padding-right:5px;--awb-padding-left:5px;--awb-overflow:hidden;--awb-bg-color:var(--awb-color4);--awb-bg-color-hover:var(--awb-color4);--awb-bg-size:cover;--awb-border-radius:30px 30px 30px 30px;--awb-width-large:25%;--awb-margin-top-large:0px;--awb-spacing-right-large:7.68%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:7.68%;--awb-width-medium:25%;--awb-order-medium:0;--awb-spacing-right-medium:7.68%;--awb-spacing-left-medium:7.68%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-center fusion-content-layout-column\"><div class=\"fusion-title title fusion-title-1 fusion-sep-none fusion-title-center fusion-title-text fusion-title-size-five\" style=\"--awb-text-color:var(--awb-color1);--awb-margin-bottom:10px;--awb-margin-top-small:10px;--awb-margin-right-small:0px;--awb-margin-bottom-small:10px;--awb-margin-left-small:0px;--awb-font-size:1em;\"><h5 class=\"fusion-title-heading title-heading-center fusion-responsive-typography-calculated\" style=\"font-family:&quot;Google Sans&quot;;font-style:normal;font-weight:700;margin:0;font-size:1em;--fontSize:16;line-height:1;\">Project<\/h5><\/div><\/div><\/div><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-1 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:25px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-1 fusion-text-no-margin\" style=\"--awb-content-alignment:center;--awb-font-size:0.8em;--awb-margin-top:20px;--awb-margin-bottom:0px;--awb-text-font-family:&quot;Google Sans&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p class=\"p1\">A personal concept project born from an interest in the Campari brand\u2019s identity and philosophy.<\/p>\n<\/div><div class=\"fusion-image-element\" style=\"text-align:center;--awb-margin-top:20px;--awb-caption-title-font-family:var(--h2_typography-font-family);--awb-caption-title-font-weight:var(--h2_typography-font-weight);--awb-caption-title-font-style:var(--h2_typography-font-style);--awb-caption-title-size:var(--h2_typography-font-size);--awb-caption-title-transform:var(--h2_typography-text-transform);--awb-caption-title-line-height:var(--h2_typography-line-height);--awb-caption-title-letter-spacing:var(--h2_typography-letter-spacing);\"><span class=\"fusion-imageframe imageframe-none imageframe-1 hover-type-none\" style=\"border-radius:30px;\"><img decoding=\"async\" width=\"2500\" height=\"1458\" title=\"r_fabbro_portfolio_campari_progetto_personale\" src=\"https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia.webp\" data-orig-src=\"https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia.webp\" alt class=\"lazyload img-responsive wp-image-3295\" srcset=\"data:image\/svg+xml,%3Csvg%20xmlns%3D%27http%3A%2F%2Fwww.w3.org%2F2000%2Fsvg%27%20width%3D%272500%27%20height%3D%271458%27%20viewBox%3D%270%200%202500%201458%27%3E%3Crect%20width%3D%272500%27%20height%3D%271458%27%20fill-opacity%3D%220%22%2F%3E%3C%2Fsvg%3E\" data-srcset=\"https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia-200x117.webp 200w, https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia-400x233.webp 400w, https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia-600x350.webp 600w, https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia-800x467.webp 800w, https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia-1200x700.webp 1200w, https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/iphone2-copia-copia.webp 2500w\" data-sizes=\"auto\" data-orig-sizes=\"(max-width: 820px) 100vw, 2500px\" \/><\/span><\/div><\/div><\/div><\/div><\/div><div class=\"fusion-fullwidth fullwidth-box fusion-builder-row-2 fusion-flex-container has-pattern-background has-mask-background nonhundred-percent-fullwidth non-hundred-percent-height-scrolling\" style=\"--awb-border-radius-top-left:0px;--awb-border-radius-top-right:0px;--awb-border-radius-bottom-right:0px;--awb-border-radius-bottom-left:0px;--awb-padding-bottom:0px;--awb-padding-right-small:0px;--awb-padding-left-small:0px;--awb-margin-top:47px;--awb-margin-bottom:0px;--awb-flex-wrap:wrap;\" ><div class=\"fusion-builder-row fusion-row fusion-flex-align-items-flex-start fusion-flex-justify-content-center fusion-flex-content-wrap\" style=\"max-width:1331.2px;margin-left: calc(-4% \/ 2 );margin-right: calc(-4% \/ 2 );\"><div class=\"fusion-layout-column fusion_builder_column fusion-builder-column-2 fusion_builder_column_1_1 1_1 fusion-flex-column\" style=\"--awb-bg-size:cover;--awb-width-large:100%;--awb-margin-top-large:0px;--awb-spacing-right-large:1.92%;--awb-margin-bottom-large:0px;--awb-spacing-left-large:1.92%;--awb-width-medium:100%;--awb-order-medium:0;--awb-spacing-right-medium:1.92%;--awb-spacing-left-medium:1.92%;--awb-width-small:100%;--awb-order-small:0;--awb-spacing-right-small:1.92%;--awb-spacing-left-small:1.92%;\"><div class=\"fusion-column-wrapper fusion-column-has-shadow fusion-flex-justify-content-flex-start fusion-content-layout-column\"><div class=\"fusion-text fusion-text-2 fusion-text-no-margin\" style=\"--awb-content-alignment:center;--awb-font-size:0.8em;--awb-margin-top:0px;--awb-margin-bottom:0px;--awb-text-font-family:&quot;Google Sans&quot;;--awb-text-font-style:normal;--awb-text-font-weight:400;\"><p class=\"p1\">The project imagines a currently non-existent digital app designed to extend the brand experience through content, services and interactions. The app brings together a range of features, from discovering Campari\u2019s history and recipes to ordering cocktails for delivery, as well as sections devoted to sharing and interaction among users. The project involved designing the interface and user experience, developing a system of pages and components consistent with the brand\u2019s distinctive character.<\/p>\n<\/div><div class=\"fusion-video fusion-selfhosted-video\" style=\"margin-top:20px;max-width:100%;\"><div class=\"video-wrapper\" style=\"border-radius:30px 30px 30px 30px;\"><video playsinline=\"true\" width=\"100%\" style=\"object-fit: cover;\" muted=\"true\" preload=\"auto\" controls=\"1\"><source src=\"https:\/\/www.rebeccafabbro.it\/wp-content\/uploads\/2026\/09\/ANIMAZIONE_CAMPARI_20sec.mp4\" type=\"video\/mp4\">Sorry, your browser doesn&#039;t support embedded videos.<\/video><\/div><\/div><\/div><\/div><\/div><\/div><\/p>","protected":false},"excerpt":{"rendered":"<p>This branding project revitalized a legacy company\u2019s visual identity, creating a modern, unified presence that resonates across digital and traditional channels.<\/p>","protected":false},"author":1,"featured_media":3295,"menu_order":0,"comment_status":"closed","ping_status":"closed","template":"","format":"standard","meta":{"footnotes":""},"portfolio_category":[22],"portfolio_skills":[],"portfolio_tags":[8,35],"class_list":["post-3176","avada_portfolio","type-avada_portfolio","status-publish","format-standard","has-post-thumbnail","hentry","portfolio_category-web-design","portfolio_tags-design","portfolio_tags-ux-ui"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v28.7 - 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